We help our clients successfully launch new products
If you are preparing a product launch, let the experts at MarketSpec help you plan and execute your product launch.
The MarketSpec Smart Product Launch™ Sequence
Smart Market Research
Market research is the first step to understanding the market conditions, the competitive landscape, and the business opportunity.
MarketSpec has over 20 years of market research and competitive analysis experience. We will outline a research plan that provides visibility into the competitive landscape
Smart Digital Content Creation
Every marketing asset today has some digital element to it.
MarketSpec is skilled in all aspects of content creation including: planning, copy writing, editing, design & publication.
Let us help you breakthrough the logjam and deliver the assets necessary to support an impactful product launch.
Smart Sales Enablement
Your sales team can't sell effectively if they aren't equipped with the right tools and training to hit the ground running at launch. MarketSpec can help you develop the sales tools and deliver the sales enablement - to help your team achieve their sales goals.
Smart Launch Execution
Communicating your value proposition, building a plan and creating all of the launch assets are key to a successful product launch. MarketSpec is here to help fill in the gaps in your existing team with everything necessary to have a successful launch.
Learn about Product Launch from MarketSpec
Case 8: Whitepaper
Deliverable: Whitepaper (~1500 words) Market: Robotics / Mobile Robots Customer: Savioke Link
How do you use trello for project management? I use Trello exclusively for project management, with all of my clients. Trello is
Deliverable: Whitepaper (~1500 words) Market: Robotics / Mobile Robots Customer: Savioke Link to deliverable: The ROI of Hotel Delivery Robots Overview Savioke
Deliverable: Produce & edit event video Market: Non-profit organization Customer: Child Advocates of Nevada County Link to deliverable: <link to video> Overview Project
Deliverable: Whitepaper (~1500 words) Market: Robotics / Mobile Robots Customer: Savioke Link to deliverable: The ROI of Hotel Delivery Robots Overview Savioke
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Case 8: Whitepaper
Deliverable: Whitepaper (~1500 words) Market: Robotics / Mobile Robots Customer: Savioke Link
Don't know where to start?
Download our quick start guide and you'll be on your way.
WHO IS MARKETSPEC?
I know how hard it can be to complete your content creation projects and properly plan a product launch when you've got an inbox full of urgent email from customers, the sales team, and executives. With over 20 years of marketing experience, MarketSpec can help you fill in the gaps so that you can get your projects completed on time, and your product to market.
Mike Oitzman - Founder & CEO
Testimonials from a few MarketSpec Clients
“
Working with Mike was (and continues) to be an outstanding experience. We appreciate his attention to detail and dedication to our agency’s success. Mike produced and edited a video documentary of our annual non-profit fundraiser. Piecing together the video clips was a daunting project for us, we didn’t know where to begin. Mike did everything! The best part was that we could completely trust Mike to represent our agency , capturing the big picture while highlighting our unique value in our community. We use this video as a tool to increase our reach and community involvement. Thank you so much for a job well done.
Rebecca Duff,Event Coordinator, Child Advocates of Nevada County
“
I found Mike through the LinkedIn ProFinder service. We hired him to author a whitepaper for a new product release. His background and industry experience enabled him to immediately understand the product and the customer need, and then author a well composed document. We are thrilled with the results. It is the only whitepaper that we have at this time and we proudly submit to every prospect we encounter. As soon as our budget allows, we will happily get in line and ask that Mike create a new whitepaper to include our new products and development.
Cynthia Ahr, Director Strategic Alliances
The Mobile Robot Guide™
Since 2018, MarketSpec Media has published The Mobile Robot Guide. The Mobile Robot Guide is the ultimate online resource for technology, market news, product & vendor reviews and buyer education about autonomous mobile robots (AMRs). The online publication is the only resource online dedicated to AMR specific content.
One of the key deliverables of The Mobile Robot Guide is the quarterly Mobile Robot Buyers Guide™ - an in-depth review of the latest solutions.
How to Launch your product
Discover how MarketSpec can help you launch your product
Product Launch is all about planning and execution. This eBook outlines the steps you need to take to get your product or service into the market.
Your launch plan starts here